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The Marketing Value Chain

Becoming more efficient and effective

A simple test to determine Efficient vs Effective.

Take the Efficiency & Effectiveness test..

 

In order to get a rough idea of where your marketing department sits on this map you can take a quick an easy test.

 

 

Based on the theory that there are certain actions and processes within the marketing department that can affect either efficiency or effectiveness we have built up a database of questions that are picked randomly to produce a 10-question set that won’t take more than a few minutes to complete. Every questionnaire is different, but the answers all give an indication of how well your Marketing Value Chain is functioning.

 

Simply sign up and we will send you a link to the questionnaire, and then deliver your results. Should you want to know a bit more detail about how the test works please feel free to contact us directly.

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